Mark Zuckerberg, heartland tourist and Facebook’s CEO, is known for wearing the same T-shirt pattern, hoodie, jeans, and Nikes every day.
He has a closet full of grey t-shirts:
Zuckerberg
doesn’t just wear any old plain grey Hanes t-shirt, though. His are
special ordered from Brunello Cucinelli, and reportedly cost between
$300 and $400 (N150,000). A few years ago, H&M rolled out a joke “Zuckerberg
collection,” but that’s not on sale anymore.
Klaus Buchroithner, CEO of Vresh Clothing, decided to study
Zuckerberg’s shirt closely, and make a replica of it, or as “as close to
the original as possible” without being the same exact item — kind of
like how Instagram rolls out new features.
Buchroithner looked at the fabric, the color, and even the length of the t-shirt while crafting the replica.
Now
the “Zuckerberg Shirt” is on sale for 40 euros, or about $46. They’re
made in Italy and all profits go to the Chan Zuckerberg Initiative, a
philanthropic company funded by the Facebook fortune that sometimes
invests in startups.
Here are the “specs” for the “Zuckerberg Shirt:”
Fabric 100% mercerized combed cotton, Made in Italy (extra soft)
Weight 180g per m² (20% more than industry standard)
Color zucker-grey tones, melange (sale e pepe)
Stitching double-stitched with PEGASUS EX3215-03 Serger
And here’s the shirt as well as Buchroithner wearing his 40-Euro shirt: